Privacy Policy for Deep Drop
This policy explains what information Deep Drop ("the app") handles. We have kept it short because the app collects very little.
1. Information we collect
M87 Labs does not ask you to create an account and does not collect your name, email address, contacts, location, photos or other personal information. Game progress (best depth, pearls, owned and equipped diving suits, tutorial progress and settings) is stored only on your device and is deleted if you uninstall the app.
2. Advertising (Google AdMob)
The app shows ads using Google AdMob: a banner, occasional full-screen (interstitial) "popup" ads between dives, and an optional rewarded ad you can choose to watch to continue a dive. Buying "Remove Ads" turns off the banner and the popup ads; the optional rewarded ad stays available if you choose it. To serve and measure ads, Google may collect and process information from your device such as the advertising ID, IP address, device model, operating system and approximate (coarse) location derived from IP, plus ad interaction data. Where required (for example in the EEA, UK and Switzerland) the app asks for your consent before personalized ads are shown, using Google's User Messaging Platform; you can change your choice at any time from Settings > PRIVACY OPTIONS. You can also reset or delete your advertising ID, or opt out of ad personalization, in your device settings (Settings > Google > Ads or Settings > Privacy > Ads).
See how Google uses data: policies.google.com/technologies/partner-sites and Google's privacy policy at policies.google.com/privacy.
3. Analytics and crash reporting (Google Firebase)
Deep Drop uses Google Analytics for Firebase and Firebase Crashlytics to understand how the game is used and to find and fix crashes. This includes app activity (screens viewed, dives started and ended, depth reached and what ended the dive, continues, tutorial progress, pearls earned and spent, suits equipped, settings changes, ads shown and in-app purchase outcomes), crash logs and device technical information (for example app version, OS version and device model), and approximate region derived from IP address. Deep Drop does not set a user ID, does not read your location and does not put advertising IDs in its own analytics events. Where consent is required (for example in the EEA and UK), analytics storage stays denied until you consent, and you can change your choice from Settings > PRIVACY OPTIONS. Firebase processes this data for M87 Labs as a service provider; it is retained under the project's Firebase settings and Google's policies.
4. In-app purchases (Google Play Billing)
Optional purchases (pearl packs and "Remove Ads") are processed entirely by Google Play. M87 Labs never receives your payment card details. We receive only a purchase confirmation (product ID and a purchase token) from Google Play so the app can deliver your item and restore "Remove Ads". Google's handling of payment data is covered by the Google Payments privacy notice.
5. Sharing
M87 Labs does not sell your information. Apart from the Google services described above, no data is shared with third parties.
6. Children
Deep Drop is a general-audience game and is not directed at children under 13. We do not knowingly collect personal information from children. If you believe a child has provided personal information, contact us and we will help remove it.
7. Data retention and your choices
Because M87 Labs does not store personal data on its own servers (analytics and crash data are held by Google Firebase as described above), there is nothing for us to retain or delete. Uninstalling the app removes all locally stored game data. Data processed by Google is retained under Google's policies.
8. Changes
We may update this policy. The effective date above will change when we do.
9. Contact
M87 Labs - support@m87labs.dev